Yoli

Email design system and marketing campaigns built in Klaviyo for global wellness brand.

The Brief

I designed an email design system and several marketing campaigns for Yoli, as well as marketing landing pages. These campaigns included onboarding, transactional, and promotional emails that needed to work seamlessly across different customer touchpoints.

I was able to capture the essence of their branding while helping strategize the flow of information. All campaigns were built in the Klaviyo platform, ensuring deliverability and tracking capabilities across 4 countries.