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Adorned

Modern branding kit for an augmented reality mobile game to help pitch to investors.

Adorned hero image

1

Investor-ready brand identity kit

209K+

Target audience of U.S. mobile AR gamers

The project.

Adorned was an innovative augmented reality mobile game that brought digital experiences to life in the real world. The game allowed users to discover themed and timed event scenarios through their mobile devices - from digital petting zoos at the park to virtual parades down the street.

The work.

They needed a very modern branding kit to help pitch to investors and communicate the innovative nature of their platform. The branding needed to reflect the cutting-edge technology while remaining approachable and engaging for the target audience.

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